The Subaru BR-Z has the critics raving

“But if you’re looking for a fun sport coupe with great road manners, a wonderful 6-speed manual transmission and sleek good looks, the 2015 Subaru BRZ deserves at least a couple of test drives.”

“The BRZ makes for an engaging rear-wheel-drive coupe, thanks to terrific chassis balance, sharp steering, and a low center of gravity. The 200-hp, 2.0-liter flat-four engine is mated to either a six-speed manual or automatic transmission.”
—Car and Driver

“If you think you need 300 horsepower to have fun, think again. A test-drive in the 2015 Subaru BRZ will prove you wrong. Sleek styling, rear-wheel drive and sharp handling make it one of the most appealing and attainable performance cars sold today.”

“If you want quick, agile, affordable fun, there’s little out there that can match the 2015 Subaru BRZ, save its twin, the Scion FR-S. The styling is spot on, it has serviceable rear seats, and it even gets good fuel economy, making it a livable daily driver.”
—Kelley Blue Book

“Test drivers praise the 2015 Subaru BRZ’s agile handling, accurate steering and supportive front seats and say this affordable sports car is a joy to drive.”
—U.S. News and World Report

Subaru BRZ

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Subaru Kids Obstacle Challenge Bend – Redmond, OR

The Subaru Kids Obstacle Challenge was inspired by all of the “grown up” mud runs taking storm around the nation but designed for kids ages 5-16 in mind. With the minimum age for most of those other adult events being 14 or over, what was there for the true grit, little warrior kids to do? They like to play in the mud too! Well, here it is! Bigger, muddier and better than before. You’re going to need more soap for this one. Our high quality obstacle course is approximately 1 mile in distance with military designed obstacles spread throughout. Perfectly challenging for little warriors but not too hard that they can’t make it through, the Subaru Kids Obstacle Challenge is sure to please your true grit kids. And parents, we highly encourage that you make it a family affair so we invite you to run beside your paid child participant for free.

Subaru Kids Challenge

Subaru Kids Challenge

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Subaru Starlink Features | Rimrock Subaru

Catch a quick look at the all-new safety and security features in the SUBARU STARLINK In-vehicle Technology. In addition to nearly unlimited entertainment, STARLINK can now send emergency assistance if your airbags go off or you have a non-collision related medical emergency, and even help the police locate your vehicle if it’s stolen. Available on select 2016 models.

In addition to nearly unlimited entertainment, STARLINK now has all-new safety and security features that help keep you and your Subaru safe and sound. It can send emergency assistance if your airbags go off or you have a non-collision related medical emergency, and even help the police locate your vehicle if it’s stolen. Plus it provides hands-free access to music, maps, news and text messages through the touchscreen or voice commands. Available on select 2016 models.

Learn more at

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Rimrock Subaru loves dogs! | Rimrock Subaru

At Rimrock Subaru, we love our dogs! How can you ever possibly repay your dog for a lifetime of love? Watch this epic story of a man who rewards his faithful, old friend with the weekend trip of a lifetime, with a little help from his Subaru Impreza. Show us how you #MakeADogsDay on Facebook, Twitter or Instagram.

Learn More:

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Subaru XV Crosstrek Wins 1st Place! | Rimrock Subaru

We love a winner… coming in 1st place in the new Motortrend “The Big Test: 2015-2016 Subcompact Crossovers” is the Subaru XV Crosstrek!
“The Crosstrek will cost its owners $3,500 less over five years than the next-cheapest vehicle.”
Looking at Safety, Value, Cost of Ownership, and other factors, Motortrend examined the new subcompact crossover category. The Subaru XV Crosstrek stands out in many areas, including “Good” IIHS crash test ratings and 5 star NHTSA crash test ratings, a low target purchase price, the second-lowest insurance and fuel costs, third-lowest repairs cost, and importantly, the lowest depreciation of the group. It all ads up to this:
1st Place: Subaru XV Crosstrek!
Highly competent on paper and on the road. You can’t go wrong with the value that is the capable and comfortable Crosstrek.

“The XV offers the best ride and Cost of Ownership; a roomy, high-utility interior; near-top fuel economy; and a Top Safety Pick+ rating…”

Check out Motor Trend Magazine‘s review of the 2015-16 Subcompact Crossovers here: Motortrend
Learn more and view out complete inventory at Montana’s best Subaru dealer, Rimrock Subaru!
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Focused on Environmental Stewardship | Rimrock Subaru

What we do, and the legacy we leave behind, matters.

Subaru, together with the National Park Service and the National Parks Conservation Association, is leveraging their environmental expertise to work toward the goal of making these invaluable places zero landfill.

Subaru, recognized for having the first automotive assembly plant in America designated as zero landfill, will share its knowledge of zero landfill practices with the National Park Service to reduce landfill waste from the parks. In partnership with National Parks Conservation Association (NPCA), a non-profit national park advocacy group, the team will test zero landfill practices in three iconic national parks –Yosemite, Grand Teton and Denali – working toward a goal of significantly reducing waste going into landfills from all national parks.

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Discrimination is NOT who we are, and it is not acceptable in our community | Rimrock Subaru

“This incident hurts my soul to think about. Discrimination is NOT who we are, and it is not acceptable in our community.”

June 8, 2015: This weekend, a block of text was spread around facebook containing rumors of an incident at Starbucks on the west end involving employees of Rimrock Subaru.

Ernie Lee asked Big J to come on the show to talk about the situation. Listen to the interview below.

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Subaru Launch Control: Engineering a Rally Revolution | Rimrock Subaru

Many of you are fans of the Subaru Rally Team. They’ve had years of amazing successes driving the WRX STI Subies. After two years of development, Subaru Rally Team USA puts everything they’ve learned into the new 2015 WRX STI platform for the 2015 Rally America and Red Bull Global Rallycross seasons. David Higgins and Craig Drew debut the car in competition for the first time at the Sno*Drift Rally in Michigan.

What a show!

See our inventory of the Subaru WRX STI vehicles at

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It’s Not Overrated – It Deserves the Accolades! | Rimrock Subaru

Subaru vehicles are known for being among the safest cars on the road. Hear a first-hand account from the Subaru “I Survived” Stories. Episode 1 finds us in Patterson, New York where Daniel Barahona tells us how his Subaru Legacy made all the difference in an especially dangerous situation.

Episode 2 takes us to Edmonds, Washington to meet Greg and Melissa Bryan to learn how their Subaru Outback helped save Melissa’s life.

View our inventory at

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Rimrock Subaru Shared the Love with Family Service, Inc

For immediate Release –

Family Service, Inc. of Billings
Nets $12,189 from Subaru Christmas fund drive

April 15, 2014

Rimrock Subaru of Billings recently announced the results of its “Share The Love” winter campaign to support Billings’ own Family Service, Inc. Subaru of America will be presenting a check for $12,189 to Family Service, Inc. staff and directors at the Billings Depot, April 15, 2015. Family Service, Inc. works to prevent homelessness and alleviate poverty in Yellowstone County. They assist struggling families with basic needs, including food, clothing, rent and utilities. They also offer special services – such as emergency prescription assistance and vision care assistance – that help vulnerable children, adults and senior citizens.

The money was raised during Subaru of America’s 7th annual “Share the Love” event, during which each customer who bought or leased a new Subaru had the opportunity to designate a $250 donation from Subaru to charity. Five national charities were selected by Subaru of America, and individual Subaru retailers were allowed to add a sixth charity from their local community.

Rimrock Subaru partnered with Family Service, Inc., a decision clearly embraced by the dealership’s customer base. More than a third of Rimrock Subaru’s customers chose to designate Subaru’s donation to Family Service, Inc., resulting in a fundraising success that exceeded expectations.

“Family Service has operated in Billings for more than 100 years.”Said Executive Director, Stacy Brown.
“Generous donors and volunteers are vital partners in our work, making it possible to provide help, preserve dignity and instill hope among our neighbors in need.”

“This was the second year that Subaru asked dealers to choose a hometown charity option, and we were excited to again partner with Family Service Inc.,” said Ernie Lee, Owner/Partner of Rimrock Subaru. “Family Service Inc. changes lives, and helps stop the cycle of homelessness in our community. Our customers appreciate that, and they had no problem helping to support the Family Service mission.”

Subaru of America officials have said they expect to donate over $15 million to charities in 2015 as part of the 2014 “Share the Love” campaign, which has provided nearly 50 million in donations over the last seven years.

Rimrock Subaru, owned by Lee and his wife, Kelly; John and Ann Soares and Steve Zabawa and his wife Susan Sullivan, has been in business at 324 S. 24th St W in Billings since 2002.

For more information: Ernie Lee, GM Rimrock Subaru 651-5200.

Stacy Brown, Executive Director, Family Service, Inc. 259-2269

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